Think about your pipeline: every single borrower who closes a mortgage needs homeowners insurance. It's a condition of the loan. Right now, you're sending those borrowers to find coverage on their own — and leaving money on the table.
The Revenue Opportunity
For a loan officer closing 10 loans per month:
- 10 closings × 40% conversion = 4 insurance policies/month
- Homeowners: 4 × $2,500 premium × commission = $1,000-$1,500/month
- Auto bundles: 2-3 × $2,000 premium × commission = $500-$700/month
- Total: $1,500-$2,200/month in new recurring revenue
- Year 2: Renewals + new business = $30,000-$40,000+/year
How It Works
- Get licensed: P&C license takes 2-4 weeks of part-time study
- Connect with a licensed national partner: Access to 50+ carriers with no production minimums
- Get your personalized share link: Unique to you, tracks every borrower you send
- Share during the loan process: "Here's a link to get competitive homeowners quotes from 50+ carriers"
- Earn commissions: Every bound policy generates income — and renews annually
Why Borrowers Love It
- They need it anyway: Insurance is required before closing — you're solving a problem
- 50 carrier options: Better odds of finding a competitive rate vs. their current carrier
- Convenience: One link, instant quotes, done before closing
- Bundle savings: Auto + home together saves 15-25% on both
- Trust transfer: They already trust you with their biggest financial transaction
The Office-Wide Model
For mortgage companies and brokerages with multiple loan officers:
- Each LO gets a unique share link: Track production by individual LO
- Centralized management: One admin manages carrier relationships and compliance
- Production dashboards: See which LOs are converting and which need support
- Revenue sharing: Brokerage earns an override, LOs earn per-policy income
Compliance Done Right
- Proper licensing: P&C license required for commission earners
- RESPA disclosure: Disclose the insurance relationship properly
- No tying: Never condition loan approval on buying insurance through your program
- Optional service: Always make clear the borrower can use any insurance provider
Bottom line: Your borrowers need insurance before closing. You can either send them somewhere else or earn the commission yourself. One license + a licensed national partner = a new five- to six-figure revenue stream from clients you already have.